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zhang Nov 8
Spotting the underhand SEO companies

Posted On : Feb-05-2012 | seen (268) times| Article Word Count : 430 |

In business many companies look for a short cut through important stages; they try and do this to increase their turnover and reduce their overheads.In business many companies look for a short cut through important stages; they try and do this to increase their turnover and reduce their overheads. Companies can usually spot these underhand agencies because traditional marketing strategies are tangible and you can see how your money is being spent very easily. The thing is [url=http://www.cheapestairmaxonline.com/...-invigor-online.html]Cheap Air Max Invigor[/url] , search engine optimisation, although it has been around for many years now [url=http://www.cheapestairmaxonline.com/...max-plus-online.html]Cheap Air Max Plus[/url] , is still relatively new; and many marketing managers who have to make the decision on whether or not to take such a service do not know enough about it to make an educated decision about what is going to be the best service.

For all those that are in that position there are a certain things that you should look out for when the search engine optimisation agency gives you a quote and a strategy. The first thing is the price; any quote below 拢500 a month should set the alarm bells ringing because there is a good chance that you are not going to get the required benefit as the deliverables are likely to be very low. Each industry sector is different so it is important that the agency considers your competitors when they are looking at what is the best way of pushing your site online.

One mistake that many companies who are looking for SEO fall in to is that they choose a company who charges per keyword. An agency may say that they will charge 拢50 per keyword but SEO is about building the authority of your entire site and not just a few keywords. Doing so means that you are restricting what keywords your website is going to appear for.

For example if you are a television company, if you only target LCD Television [url=http://www.cheapestairmaxonline.com/...tailwind-online.html]Cheap Air Max Tailwind[/url] , then you are going to be missing out on people typing in LCD TVs or Plasma Televisions. You want your website to cover a range of keywords that customers may use to find your site and by only having a certain number available to you, you are going to restrict the possibilities.

Finally [url=http://www.cheapestairmaxonline.com/...lwind-iv-online.html]Cheap Air Max Tailwind IV[/url] , and most importantly, make sure that the SEO agency does not do Black Hat SEO; this is a digital strategy that goes against guidelines set by Google [url=http://www.cheapestairmaxonline.com/...ax-tavas-online.html]Cheap Air Max Tavas[/url] , and is likely to result in your website being de-indexed by Google, and your site not visible for anything meaning your hard earned money will have gone to waste. If they advertise they do this then you should end the conversation there and then and look for a new SEO agency.

Relevant links from other websites are the foundation of any decent ranking in the search engines. Finding those links [url=http://www.cheapestairmaxonline.com/...max-thea-online.html]Cheap Air Max Thea[/url] , however, can be a daunting task at first. These three strategies are the basic stuff for helping newer web sites gain one way links.

If you're not quite sure how to go about beginning to build up relevant one way links for your web site here are my three starting strategies. If you put a decent amount of effort into them and your web site approaches a decent level of quality you will see some very good results.

Writing and submitting articles for links
This one is obvious. It is also one of the very most effective ways to gain decent one way links. There are hundreds of free article directories out there. By writing articles with good [url=http://www.cheapestairmaxonline.com/...r-max-tn-online.html]Cheap Air Max TN[/url] , solid, useable content and submitting them to these directories it is very possible that you will find many sites using your articles and linking back to your page.

The key to this though is that you want good [url=http://www.cheapestairmaxonline.com/...max-zero-online.html]Cheap Air Max Zero[/url] , useful articles. You don't want to go around submitting articles that are just ads for your product or even articles containing a ton of links to your site and affiliate links. Write about something people want to know. You can even write for pure entertainment.

Most article directories usually allow you to include a resource box andor author bio. This is where you will add a bit about yourself and what you do along with a couple of links to your site or sites. The terms of the directory usually specify that any body using the article for their site or ezine must use the unaltered article, including bio and resource box [url=http://www.cheapestairmaxonline.com/...vapormax-online.html]Cheap Air Vapormax[/url] , leaving all the links live.

The ultimate test of your articles usefulness will be measured by its spread to other sites or use in ezines. Of course this does depend alot on how many article directories you submitted to. I can usually find my articles on other sites within three days of submission. To check and see how far your articles have spread type your articles title into the Google search bar in quotation marks. You should see most of the sites using your article.

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